Safe Lane Transportation Coalition Urges Lane County Drivers to “Get A Ride” This Holiday Season

In an effort to make our roads safer, the Safe Lane Transportation Coalition and the National Highway Traffic Safety Administration (NHTSA) are encouraging Lane County community members to be responsible and have a plan. If anyone partakes in alcohol or cannabis they should not drive, instead they should get a ride this holiday season.

According to NHTSA, 11,654 people were killed in drunk-driving crashes in 2020. During the Christmas and New Year’s Day holiday periods in 2020 alone, there were more drunk-driving-related fatalities (209) than during any other holiday period that year. These fatalities are preventable, and drivers must remember that driving impaired by any substance — alcohol or other drugs — is reckless, illegal, and selfish behavior. This is why the Safe Lane Transportation Coalition is working with NHTSA to remind drivers as they head out to the festivities, remember: Let’s all get a ride this holiday season.

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Alcohol Awareness Training

If you own or manage a bar or a restaurant that serves alcohol, let Safe Lane Coalition come in and train or reeducate your serving staff on how to avoid selling alcohol to intoxicated customers. Safe Lane Coalition offers free consultation and alcohol awareness training for your serving staff and what they can do to prevent patrons from driving under the influence. Your establishment will also be provided with Get a Ride campaign materials that include posters, flyers, serving coasters, and table tents.   

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Get A Ride (Poster/Flyer) 

The Get A Ride Posters/Flyers are a vital part of the Get A Ride campaign. The Safe Lane Coalition will provide your organization with free, high quality prints of  11 x 17 posters and 8 X 11 flyers. The flyers are a high visibility marketing tool that reinforces the messaging and goal of the Get A Ride campaign. The flyers work most effectively when they are prominently display in frequently visited public space, such as bulletin board or public restrooms.

 
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Get A Ride (Coaster) 

The Get A Ride coasters are an effective saturation tool to ensure the messaging and goals of the Get A Ride Campaign are repeatedly seen. Safe Lane Coalition will provide your organization with a large stack of serving coasters. The Get a Ride Coasters work most effectively when they are used frequently at serving and drinking areas.    

 
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Get A Ride (Table Tent) 

The Get A Ride table tents offer a mix of high visibility like the posters and the saturation philosophy of the serving coasters. Safe Lane Coalition will provide your organization with high quality table tents that are designed to be displayed prominently on serving tables, cocktail tables, and on bar counters. 

 

The Safe Lane Transportation Coalition is asking you to join the “Get a Ride” campaign. The campaign reinforcing our community's expectation that alcohol should be consumed in a responsible manner and remind everybody there are plenty of options for getting home safely.

Intoxication and alcohol impairment is a concern within our community and can cause serious health and safety problems. In 2015, driving while intoxicated was a contributing factor in 240 automobile crashes in Lane County, resulting in 26 deaths. Help keep our community safe by displaying the “Get a Ride” message and getting involved in the "Get a Ride" campaign .